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Professional ​

I have a love all things business, marketing and management. I can paint in both broad and fine strokes. I'm skilled at identifying emergent strategies and creating growth plans based on current trends.

My defining moments are times of creation, I relish in watching plans come together.  I'm a long range planner with an equal appreciation for the importance of the moment.

Event Sales, owner

​1998 - present


Created, branded, marketed and distributed over 20 unique products. Traveled and marketed products at the nation's largest  public venues, fairs, festivals and home shows. Commanded a team of sometimes 30+ sales agents and office staff. Traveled overseas to visit factories and negotiate trade agreements. Navigated sticky importation guidelines, and legal compliance issues.

Grew a $2000 investment to a multimillion dollar marketing company.



Show Manager, Townsquare Media

​2010 - 2020


Worked under the company's general manager to produce The Southern Idaho Home and Garden Show. I was in charge of all facets of the shows vendor recruitment and operations. I helped grow the event to record attendance and establish guidelines still used. I also helped create other events from scratch including the Spring Fair, Fall Home & Remodeling and Holiday Festival. 


Hard Skills

Instructional Design

LMS: Canvas, Blackboard, Moodle

Graphic Design


Social Media Marketing

Trademark Law

Employment Law


State, Local and Federal Tax







Power Point


Premiere Pro


Soft Skills

Super fan of students!

Easily finds emergent strategies

Marketing and Sales

Camera Presence


Fast learner


Emotional Intelligence

Driven and Spirited


Wide demographic appeal

Easily adapts as needed

Accolades and Accomplishments

2013  Featured on the cover of Specialty Retail magazine

2013-2016 Editorial Board, Specialty Retail Magazine

2014 Featured on the cover of Beyond the Pitch magazine

2015-2017 Alameda County Fair Board of Vendors

2018 Women in Business Award Nominee

2020 BSU Hometown Challenge Scholarship Winner

2019 DSA Scholarship Winner

2019 College of Southern Idaho Board of Directors Award Winner

Boise State University, Lecturer



I'm thrilled to be teaching in the new Resort & Hospitality Management Program for the College of Business and Economics!

College of Southern Idaho, Adjunct Instructor

​2022 - present


I teach a variety of courses including Marketing Basics, Social & Electronic Marketing, Human Resource Management and Retailing for the Business Management and Entrepreneurship Program.

CSI Workforce Development & Training, Instructor



I have designed and taught many corporate workforce training classes both virtual and in-person. A short list includes: Discovering Your Strengths, Leading through Change, Job Crafting and High Performing Teams. 


I'm a lifelong learner with a passion for education. I've intensely studied: Hospitality, Entrepreneurship, Accounting, Business Management, Diversity, Equity and Inclusion, Graphic Design and Marketing. I have the following degrees:
Idaho State University
Doctorate in Higher Education Leadership Instructional Design and Technology (in progress)​​
Master of Business Administration (Marketing emphasis)​​

American Hotel and Lodging Association
Certified Hospitality Educator
Certified Hospitality Revenue Manager
Certified Hospitality Sales Professional
Hospitality Sales and Marketing Association International
Certified Revenue Management Analyst
Certified in Hospitality Business Acumen
Master of Business Administration (Marketing emphasis)​​
Boise State University
Bachelors of Business Administration, Management

Hometown Challenge Scholarship Recipient

Certified Bookkeeper

Certified Information Security Manager, CISM

Certified Information Technology Service Manager, ITSM

Crummer Graduate School of Business at Rollins College
Special Certification, Direct Selling Strategic Optimization

Direct Sale Association Scholarship Recipient

College of Southern Idaho
Associate of Applied Science, Entrepreneurship​
ITC Certificate, Business Management/Entrepreneurship​

BTC Certificate, Retail Management​

Associate of Arts, Liberal Arts

Unique Work Experience 

Traveled and worked extensively in all 50 States

Produced my own infomercial

Produced several of my own trade shows

Assisted in the production of large infomercials

Serve as a current Planning & Zoning Commissioner for Twin Falls

Idaho Nonprofit Center Member and Grant Recipient

Appeared with my own product on QVC

Traveled and worked in Canada and China

Familiar with the United States Patent and Trademark Office

Owns several trademarks

Started a NPO

Worked with Underwriters Laboratories to secure a UL listing

Designed human resource training manuals and videos

Navigated state tax and insurance compliance in all 50 US states and Canada

Created instructions, manuals, and packaging for a variety of items

Owned a coffee shop

Society for Human Resource Management Member

Direct Sale Association Member

BBB Member, A+ Rated for over 20 years

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